{"id":1760,"date":"2010-11-17T15:19:27","date_gmt":"2010-11-17T15:19:27","guid":{"rendered":"https:\/\/dunter.com\/?p=1760"},"modified":"2024-01-17T13:28:28","modified_gmt":"2024-01-17T12:28:28","slug":"come-il-marketing-ha-usato-i-social-media-nel-2010","status":"publish","type":"post","link":"https:\/\/dunter.com\/en\/come-il-marketing-ha-usato-i-social-media-nel-2010\/","title":{"rendered":"Come il marketing ha usato i Social Media nel 2010"},"content":{"rendered":"<p>Una <a href=\"http:\/\/www.flowtown.com\/blog\/everybodys-doing-it-how-marketers-are-utilizing-social-media-in-2010?display=wide\" target=\"_blank\" rel=\"noopener\">ricerca di Flowtown<\/a> non sembra lasciare dubbi: il 2010 \u00e8 stato l&#8217;anno in cui i Social Network hanno assunto un ruolo fondamentale nel settore del Marketing Online. Flowtown ha analizzato come gli uffici marketine si sono inseriti nel panorama Social, quanto tempo hanno speso alla settimana nelle varie conversazione online, quali canali Social hanno preferito rispetto ad altri e quali vorrebbero conoscere meglio in futuro.<\/p>\n<p>I risultati parlano da soli: il 40% di tutte le imprese interpellate <strong>investono non meno di 10 ore a settimana<\/strong> nella vita sociale, un buon 25% arriva fino alle 15 ore. E mentre il quesito principale di chi fa marketing sui Social rimane come misurare il cosiddetto ROI (ritorno dell investimento) della loro azione &#8220;sociale&#8221;, \u00e8 interessante notare come al primo posto in assoluto fra i Social pi\u00f9 usati ci sia <strong>Twitter<\/strong>, seguito a ruota da <strong>Facebook<\/strong> e quindi da <strong>Linkedin<\/strong>.<\/p>\n<p>Ma <strong>Twitter<\/strong> \u00e8 anche in seconda posizione (60%) fra i Social che, chi si occupa marketing, vorrebbe conoscere meglio in futuro. Un Social insomma usato ma le cui potenzialit\u00e0 sembrano ancora tutte da sviluppare per una larga fascia di imprese. Inutile dire che a chiudere ques&#8217;ultima classifca \u00e8 <strong>Myspace<\/strong>, il cui futuro &#8211; almeno nel campo del marketing &#8211; sembra nerissimo: solo il 15% prende in considerazione di usarlo per future campagne di promozione.<\/p>\n<p>&nbsp;<\/p>\n<p><a href=\"https:\/\/dunter.com\/wp-content\/uploads\/2010\/11\/How-Marketers-Utilise-Social-Media-2010-High-Res.jpg\"><img fetchpriority=\"high\" decoding=\"async\" class=\"aligncenter size-full wp-image-5278\" src=\"https:\/\/dunter.com\/wp-content\/uploads\/2010\/11\/How-Marketers-Utilise-Social-Media-2010-High-Res.jpg\" alt=\"How-Marketers-Utilise-Social-Media-2010-High-Res\" width=\"1000\" height=\"3052\" srcset=\"https:\/\/dunter.com\/wp-content\/uploads\/2010\/11\/How-Marketers-Utilise-Social-Media-2010-High-Res.jpg 629w, https:\/\/dunter.com\/wp-content\/uploads\/2010\/11\/How-Marketers-Utilise-Social-Media-2010-High-Res-98x300.jpg 98w, https:\/\/dunter.com\/wp-content\/uploads\/2010\/11\/How-Marketers-Utilise-Social-Media-2010-High-Res-60x183.jpg 60w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Una ricerca di Flowtown non sembra lasciare dubbi: il 2010 \u00e8 stato l&#8217;anno in cui i Social Network hanno assunto un ruolo fondamentale nel settore del Marketing Online. Flowtown ha analizzato come gli uffici marketine si sono inseriti nel panorama Social, quanto tempo hanno speso alla settimana nelle varie conversazione online, quali canali Social hanno [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":13548,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_joinchat":[]},"categories":[82,44],"tags":[258,259,260,261,262,263,264,265],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.9.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Come il marketing ha usato i Social Media nel 2010 | Dunter.<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/dunter.com\/en\/come-il-marketing-ha-usato-i-social-media-nel-2010\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Come il marketing ha usato i Social Media nel 2010 | Dunter.\" \/>\n<meta property=\"og:description\" content=\"Una ricerca di Flowtown non sembra lasciare dubbi: il 2010 \u00e8 stato l&#8217;anno in cui i Social Network hanno assunto un ruolo fondamentale nel settore del Marketing Online. 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